Aida Athirah Amir, Hardy Loh Rahim, Rohana Ngah
This study aims to delve deep into the complexity of urban poverty and how entrepreneurship brings light to the urban poverty community by fostering economic independence. However, many entrepreneurs from urban poverty backgrounds are not ready to embark on this journey and are not able to sustain their business, hence, failing to make an income, or closing in the early stages. By identifying the variables that influence the entrepreneurship resilience among urban poverty entrepreneurs, researchers can develop a resilient urban poverty entrepreneurship model that would assist and offer insights for policy development and practical interventions.